Mercy Corps
Umoja Kwa Amani (UKA) Program
Position Title: Endline Scope of Work
About Mercy Corps
Mercy Corps is a leading global organization powered by the belief that a better world is possible.
In disaster, in hardship, in more than 40 countries around the world, we partner to put bold solutions into action — helping people triumph over adversity and build stronger communities from within.
Now, and for the future.
Mercy Corps has been operating in Kenya since 2008, focusing its interventions around four objectives:
1) good governance;
2) peace and stability;
3) youth empowerment and
4) resilient livelihoods. Mercy
Mercy Corps’ vision for change requires the private sector, government, and civil society to work together to create meaningful and sustainable change.
UKA Program Background:
The Umoja Kwa Amani (UKA) program at Mercy Corps is a 12-month, $1 million program (implemented between September 2021 – September 2022) and whose focus was to support efforts by Kenyan stakeholders in preventing and mitigating violence before, during and after August 2022 general elections.
Mercy Corps worked in partnership with Champions of Peace-Kisumu (COP-K), County Governance Watch (CGW) and AIfluence to bring together evidence-based approaches necessary to enhance peace and stability in Kenya.
With the goal being to “promote peaceful elections in Kenya by strengthening stakeholders’ capacity to prevent and mitigate election violence and contribute to a peaceful political transition”, the program implemented activities around three objectives i.e.
i. Objective 1: Strengthen the technical capacity of community-level conflict resolution mechanisms.
ii. Objective 2: Strengthen the technical and response capability of national and county institutions
responsible for peace and security.
iii. Objective 3: Facilitate engagement between government institutions, non-state actors, and
communities to enhance capacities for EWER and peacebuilding.
To complement offline interventions, UKA got additional support to run social media campaigns with the
goal of “mitigating the potential for social media to incite conflict and to promote the digital space as a
forum for non-violent discussion”.
Influencers were used as champions of open, non-violent dialogue in seeking to protect the digital space and foster peaceful, inclusive engagements across the spectrum.
They were also used to drive behavior change and to expand into new geographies and contexts rapidly and cost-effectively through deployment of peace messaging on social media (WhatsApp, Instagram, Twitter, Facebook).
The overall goal of the supplemental funding was to:
1. To mitigate the potential for social media to incite conflict and to promote the digital space as a forum for non-violent discussion
2. To build evidence around the effectiveness of social media influencers as a tool for promoting peace and mitigating conflict
Working in 5 counties (Kiambu, Nairobi, Nakuru, Kisumu and Uasin
Gishu counties) Umoja Kwa Amani targeted a direct reach of 342,160
individuals, and an additional 885,780 expected to benefit indirectly
from the program.
The approaches that the program employed included.
i. Having local institutions at the forefront by amplifying and validating community actors, (including women and youth), putting them on the forefront of the initiatives and ensuring appropriate, proactive, and sustainable responses.
ii. Leveraging on knowledge and analysis to foster adaptation through periodic conflict analysis and stakeholder assessments, coupled with rapid response funding to ensure program activities remain relevant and impactful.
iii. Capacity building, technical influence and institutional strengthening of governmental, civil society and community institutions to work together to detect, prevent and mitigate election violence.
iv. Facilitating collaboration and participation within communities as well as between communities and government institutions.
v. Leveraging synergies to maximize impact and efficiency through working with other complementary programs to build upon successes, expand reach, and leverage resources to address drivers of electoral violence and to further incentivize non-violence.
vi. Social Media engagement (What’s app, Instagram, Twitter, Facebook) to detect and counter misinformation, incitement, SGBV and hate speech, as well as share information that supports peaceful elections and promotes civic engagement1
The Purpose of the Evaluation
Mercy Corps is outsourcing a consultant to carry out the end of program evaluation for UKA program.
This evaluation will seek to ascertain the extent to which the program’s goal and outcome level results were realized and ascertain the relevance, efficiency, and effectiveness of the program in light of the prevailing context.
Aside from measuring progress against the results framework, information gathered will also be used to inform Mercy Corps, donors and implementing partners on future programming and delivery of similar programs.
CLICK HERE for a detailed Terms of Reference
Application Procedure
Interested potential consultants are invited to submit an Expression of Interest (EOI) for delivery of the assignment.
The EOI should include:
i. Detailed technical proposal (between 5-7 pages) clearly demonstrating a thorough understanding of this SOW and including.
- Description of the Capacity and qualifications of the consulting firm / Consultants, including previous relevant experience (maximum 1.5 pages)
- Description of the proposed approach and methodology, including data collection, sampling strategy, data analysis, integration of gender considerations and ethical standards, quality assurance (maximum 3.5 pages)
- A proposed schedule/work plan (i.e., a Gantt chart) (maximum 1 page)
- Team composition and level of effort of each proposed team member (maximum 1 page)
ii. A financial proposal (in KES) with a detailed breakdown of costs for the evaluation.
- Itemized consultancy fees/costs
- Itemized field data collection expenses iii. Itemized administrative expenses
- Validity period of quotations
- Expected payment plan and method
iii. Curriculum Vitae(s) of all proposed staff outlining relevant experience
iv. Names and contact information of three references who can be contacted regarding relevant experience
v. A copy of previous reports of similar work undertaken (2 or 3 and have them provided as links)
The application, written in English, should be submitted to Mercy Corps on or before 3rd October 2022.
Applications should be addressed to ke-pr@mercycorps.org
Disclaimer: Mercy Corps reserves the right to accept or reject any or all proposals without any explanation whatsoever.