Graphic Designer: Short Animated Video on Strategic Plan Consultancy Opportunity in Nairobi, Kenya

German Foundation for World Population 

TERMS OF REFERENCE (TOR) - Graphic Designer: Short Animated Video on Strategic Plan


DSW Kenya is a non-governmental organisation that envisions a world where all youth - especially girls and young women - live free from disease and make independent and informed choices over their sexual and reproductive lives with full access to sexuality education, health services and modern contraceptives.

We do this by advocating with policy makers for investment in domestic resources and policies for youth friendly SRHR, through multisectoral approaches.

Through the DSW Youth Empowerment Strategic Approach (YESA), and the Young Adolescent Empowerment Strategy (YAES), we work with young people to raise their awareness on sexual reproductive health and rights, gender equality and access to modern contraceptives and to strengthen their livelihoods.

The DSW online platform provides access to accurate, reliable SRHR information to young people, and connects them to health facilities.


This new country strategy paper will be implemented from 2023 to 2025 and contributes to the DSW global strategy. The cascading approach that was used to develop it will ensure that coherence and coordination are attained across the country programmes and Europe. To enhance effectiveness and efficiency, strategic choices have been made in relation to the geographical focus, target group and a clarification of the approaches that will be applied throughout the implementation period.

DSW Kenya has selected six activity clusters and 24 activities to be implemented in this 3-year period.

  • Cluster 1: Build youth ‘s awareness and demand for SRHR through age-appropriate and gender-sensitive sexuality education and training.
  • Cluster 2: Provide youth with modern contraceptives in their communities, in youth centres and youth empowerment centres.
  • Cluster 3: Strengthen girls’ rights, advance gender equality as an enabler for SRGR and eliminate harmful practices.
  • Cluster 4: Advance youth economic empowerment through work opportunities for SRHR.
  • Cluster 5: Strengthen capacity of youth organisations to be active in SRHR.
  • Cluster 7: Advocate for increased, more effective investments in global health with special focus on youth and adolescent SRHR.


DSW Kenya is looking to partner with a graphic designer to create a short, animated video of at most 3 minutes that will effectively communicate our organization's strategic plan. The video aims to engage and inform our stakeholders, including employees, partners, and the public, about our strategic priorities and objectives.

The primary objectives of the animated video are as follows:

  1. To succinctly communicate our organization's strategic plan.
  2. To create an engaging and visually appealing presentation that captivates the audience.
  3. To illustrate key strategies, approaches and activities effectively.

The animated video should include the following elements:

  1. Clear narration that explains the organization's mission, vision, and strategic priorities.
  2. Engaging visuals and graphics that support and illustrate key points.
  3. A professional and polished look and feel to reflect the organization's image.


Two and half weeks after the first inception meeting.


Payment for the assignment will be made to the consultant in full after the tasks and deliverables have been accomplished to the satisfaction on DSW Kenya’s National Team Coordinator, Communications.

How to apply

Send links/samples of previous similar works you have done, to indicating “Short Animated Video on Strategic Plan” as the subject, no later than COB on November 22, 2023.