Online Marketer Career Opportunity in Nairobi, Kenya

Job Title: Online Marketer

Industry: Retail

Location: Nairobi

Gross Salary: 35k -50k

Our client is an Electronics Retail Company based in Nairobi seek to hire ambitious and energetic online marketers to help expand their business and penetrate the market.

S/He should have a flair for networking with top companies.


  • Design and implement a strategic business plan that expands the company’s customer base and ensures its strong presence.
  • Analyzing market trends and preparing forecasts.
  • Identifying market opportunities through meetings, networking, and other channels.
  • Meeting existing and potential clients.
  • Liaising with colleagues to develop sales and marketing strategies and drive Offline Marketing initiatives
  • Attending events such as exhibitions and conferences and designing, managing, and evaluating marketing campaigns
  • Research and identify the needs of the company and customize solutions.
  • Identify emerging markets and market shifts while being fully aware of new products and competition status.
  • Suggest sales training programs and techniques for the sales team.
  • Conceptualizing strategies to market products, generate sales conversions and deliver a superior customer experience.
  • Track the progress of weekly, monthly, quarterly, and annual objectives and ensure that the campaigns are within the budgets
  • Initiate and execute offline activations to increase awareness and adoption by using print media, billboards, ATL/BTL marketing, and other conventional marketing techniques.
  • Plan, develop social media campaigns, and analyze the running of these campaigns.
  • Crafting compelling content and getting it posted across top latest social media accounts.
  • Providing technical as well as various application-related support to the sales and marketing teams and customers.
  • Maintaining pricing information on specific products.
  • Participating in product development and go-to-market processes.
  • Identifying new sales and marketing channels and technologies as well as finding the best solutions to promote the business.
  • Directing social media engagement strategy and Reviewing advertising material for digital, electronic & print media
  • Collaborating with advertising agencies for brand awareness and lead-generation activities
  • Preparing advertising contracts with different advertising agencies
  • Overseeing branding, advertising, and promotional campaigns.
  • Promoting our projects at trade shows and major industry-related events.
  • Building a strong brand image by working with electronic and print media partners.

Qualifications and Requirements

  • Diploma in a Business-related field.
  • Minimum 2-3 years experience in a business development role.
  • Previous experience working as an online or Convectional Marketer will be an added advantage.
  • A demonstrated ability to successfully lead teams to deliver to consistently high standards.
  • Dynamic, ability to multi-task, work in a team, under pressure and own initiative, and close a sale.
  • Excellent spoken and written communication skills and a proven ability to present to high-level stakeholders in a confident and mature manner.
  • Excellent interpersonal skills and ability to effectively manage internal and external customers.
  • Computer literate with working knowledge of all Microsoft Office applications.
  • Able to deliver agreed KPIs in a result-driven environment.

How to Apply

If you are up to the challenge and possess the necessary qualification and experience; please send your CV only quoting the job title on the email subject (Online Marker – Retail ) to on/before 25th May 2023.