Digital Media Buyer Job Vacancy in Kenya

Position Title: Digital Media Buyer

Our client is a digital marketing & advertising agency strongly focused on helping SMEs profitably acquire and retain their customers through Digital Marketing & Advertising.

They seek to hire a Digital Media Buyer who will be responsible for developing and executing media campaigns, purchasing advertising space on digital platforms and negotiating ad placements and rates.

Key Duties and Responsibilities

  • Responsible for planning, negotiating and executing digital media campaigns
  • Develop and execute digital media plans that align with client business objectives
  • Research and recommend new opportunities and strategies for reaching target audiences
  • Monitor campaign performance and optimize delivery to meet or exceed KPIs
  • Generate post-campaign reports detailing results and insights
  • Work with internal teams to develop creative assets for digital campaigns
  • Stay up to date on the latest industry trends and changes, and share insights
  • Perform QA check on ad units and placements prior to the launch
  • Resolve any issues that arise during a campaign
  • Maintain relationships with the social team, design and production team

Person’s Specifications

  • Proficient and experienced in media planning, media buying and budgeting
  • Able to get the best ROI, ROAS for ad spend
  • A deep understanding of the digital media landscape
  • At least 2 years of experience working in digital media buying, planning, or a related role
  • Bachelor’s degree in advertising, marketing, business, or a related field
  • Experience with programmatic buying platforms( Google Display, Video 360, Eskimi etc)
  • Experience with web analytics tools, such as Google Analytics
  • Highly analytical and strategic thinker able to solve problems
  • Familiar with ad-serving platforms( e.g Google Ad Manager, Meta Ads Manager etc)
  • Ability to manage multiple projects simultaneously

How to Apply

If interested and qualified, please send your CV and portfolio to Fanisi HR Solutions at by Thursday 9th February 2023 indicating ‘Digital Media Buyer’ in the subject line.

*The Position is open and available for immediate start and interviews will be conducted on a rolling basis.

Only shortlisted candidates will be contacted.

We are an equal opportunity employer.